SEM Analyst / PPC Manager

WHY JOIN US?Our organization is dedicated to delivering exceptional service to our clientele while fosteri

WHY JOIN US?

Our organization is dedicated to delivering exceptional service to our clientele while fostering a dynamic and engaging workplace for our team. We provide ample opportunities for professional development and training, along with an industry-leading profit-sharing bonus structure. Collaborate with industry experts to enhance your skills and contribute to the company’s growth. Enjoy a generous profit-sharing scheme, with up to 50% of total profits distributed monthly among full-time staff! Your innovative ideas will be heard and implemented. You will be compensated competitively and have the flexibility to work from the convenience of your home.

QUALIFICATIONS REQUIRED:

Minimum of 2 years of experience in managing SEM/PPC campaigns

SEM Analyst / PPC Manager

Proficiency with the Adwords Editor and Bing Ads Editor tools

Experience utilizing the Keyword Planner Tool or other keyword research tools

At least two years of professional Adwords experience (preferred)

Expertise in manipulating large AdWords data sets in Excel using vlookup and, ideally, VBA

Passion for marketing, advertising, and online content creation

Outstanding research capabilities and strong analytical skills

Exceptional time management skills and ability to adhere to stringent deadlines

Advanced proficiency in Microsoft Excel, Gmail, Google Docs, and Basecamp (preferred)

Ability to work with a remote team following a 9am to 6pm PST schedule

A dependable home office setup with a high-speed computer, microphone, and speakers for calls. Must have reliable internet and power with a maximum of 1 hour of outage per month.

Superior English writing and verbal communication skills

Attention to detail and strong organizational skills

YOUR RESPONSIBILITIES:

SEM Analyst / PPC Manager

Conduct keyword research and create ad copy

Structure campaigns and ad groups, and optimize settings

Work with large data sets in Excel and upload data/content for ads using the AdWords Editor tool

Create, analyze, and optimize Google AdWords and Bing Ads campaigns for clients across diverse industries

Ensure AdWords and Bing Ads campaigns are optimized to drive highly targeted traffic to clients’ online stores and achieve a strong ROI for their marketing budgets

Regularly consult with the AdWords Manager, SEO team, and other stakeholders to align AdWords and Bing Ads strategies with client branding, budget, and overall marketing objectives

Monitor campaign success using various reporting tools

Analyze campaign metrics/data and provide insights and recommendations for performance improvement to the Manager

Conduct A/B testing on ads and landing pages

Review website traffic in Google Analytics

Stay informed about Google AdWords and Bing Ads updates, emerging technologies, trends, and best practices

May work on Bing Ads and Facebook Ads

Successfully complete Google AdWords Certification if not already certified

How to Apply:

Apply now by clicking here: SEM Analyst

Please note that applications will not be considered if the application process instructions are not followed.

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