If your Google Ads campaign isn’t yielding the desired outcomes, it might be time to seek the expertise of a Google Premier Partner. These seasoned professionals adhere to the stringent Google Premier Partner guidelines, ensuring you collaborate with one of the top-tier agencies specializing in pay-per-click (PPC) advertising. On this page, we’ll delve into the Google Partners program, differentiate between a Google Partner and a Premier Partner, and outline three compelling reasons to opt for a Google Premier Partner. Continue reading to expand your knowledge and reach out to us at 888-601-5359 for further insights on partnering with a Google Premier Partner.
The Google Partners program is a complimentary initiative for marketing agencies aiming to establish trust and credibility with their clients. It facilitates the identification of qualified professionals for Google Ads campaigns. Although membership is free, it demands dedication and achievement of specific criteria to earn the prestigious badge for display on a company’s website and marketing materials.
We will explore these badges and the certification process in greater detail later. Both badges necessitate passing a certification exam, with companies able to specialize in various areas such as Search, Display, Shopping, Mobile, and Video.
Upon earning a Google Premier Partner or Google Partner badge, businesses receive two badge styles, each with placement restrictions:
– **Dynamic badge:** This badge reveals the company’s name and specializations when hovering over the three dots in the right corner. It can be used on the company website and additional domains listed on the profile.
– **Static badge:** The static badge lists the earned specializations, making users’ areas of expertise immediately apparent. This badge is suitable for marketing materials, both digital and print, but cannot be displayed on the company’s website.
Google-certified partners can monitor their badge status within their account, with four distinct statuses available:
Regular checks of the status are recommended for Google Partners and Google Premier Partners.
If you’re ready to collaborate with a Google Ads expert to enhance your ad campaigns, partnering with a Google Premier Partner is the way to go. Here are three compelling reasons to choose a Google Premier Partner:
1. **Expertise in the Field**: When you engage a Google Premier Partner, you’re partnering with seasoned professionals who have extensive experience in running ad campaigns. These experts are not sporadic campaign runners but are deeply immersed in Google Ads, making them highly intuitive and experienced in the field.
2. **Direct Access to Google**: One of the significant advantages of working with a Google Premier Partner is the direct connection to Google. This direct line to a highly qualified Google representative ensures prompt issue resolution and a streamlined process for obtaining answers.
3. **Consistent Positive Results**: The Google Premier Partner guidelines stipulate that partners must consistently deliver positive results for their clients. By hiring a Google Premier Partner, you’re collaborating with a company that excels in driving results and revenue, ensuring your business sees tangible benefits from Google Ads.
As you explore the Google Partners program, you’ll encounter two types of partners: Google Partner and Google Premier Partner. Understanding the differences is crucial in selecting the right partner for your Google Ads campaign.
A **Google Partner** is the most common category, with many agencies content with the Google Partner badge. To earn this badge, a company must:
– Have at least one Google Ads-certified team member.
– Spend at least $10,000 on managed Google Ads accounts over a 90-day period.
– Demonstrate solid performance, which Google defines as having a strong ad revenue and growth, as well as maintaining and expanding the customer base.
The **Google Premier Partner** is a more elite status, with fewer agencies achieving this badge due to its stringent requirements. To qualify, a company must:
– Maintain at least two people certified in Google Ads.
– Spend a designated amount on Google Ads for their clients.
– Meet performance standards, which include client retention, revenue growth, and the expansion of the client base.
For the best results from your Google Ads campaign, it’s advisable to consider agencies with Google Premier Partner status. These agencies are well-versed in the nuances of Google Ads, know how to optimize campaigns for maximum profit, and provide exceptional service.
When selecting a Google Premier Partner, look no further than WebFX. As a Google Premier Partner, we possess the knowledge and experience necessary to run successful Google Ads campaigns that grow businesses. With a team of over 500 experts, we are confident in delivering the results you desire. To get started with a Google Premier Partner, contact us online or call us at 888-601-5359 today!
