Coalition Technologies has recently concluded a digital marketing project for Neoteric Cosmetics, a Colorado-based cosmetics firm encompassing four distinct sub-brands. The project was commissioned by 7th Floor Digital, a digital marketing agency, which also requested a website for Scott’s Liquid Gold, a company specializing in wood cleaning products. Our collaborative efforts were completed successfully and within the agreed timeframe, and we are eager to observe the positive impact the new website will have on the company’s sales.
**Discover Neoteric Cosmetics**
Our featured image showcases the brand’s diverse offerings, which include Alpha Skin Care, Neoteric Diabetic Skin Care, 7th Heaven, and Batiste Dry Shampoo. Alpha Skin Care leverages natural ingredients to enhance skin health and appearance, while Neoteric Diabetic Skin Care caters to the specific needs of individuals with diabetes, offering products that accelerate healing and improve circulation. 7th Heaven offers a range of unique and fun masks, including those infused with green tea and honey, and Batiste Dry Shampoo provides a means to refresh hair follicles throughout the day.
**Our Collaboration with Neoteric Cosmetics**
Our objective was to develop a user-friendly website that facilitates the quick and convenient ordering of Neoteric’s extensive product range. To achieve this, we employed the Bigcommerce platform. As a long-standing user of Bigcommerce, we have witnessed its evolution from a small start-up to one of the world’s leading CMS platforms. We are proud to be certified partners with Bigcommerce and will continue to leverage its robust and adaptable capabilities to create impactful custom e-commerce websites.
**Additional Details**
Beyond the Bigcommerce integration, we developed a template assignment script that assigns appropriate templates based on product categories, ensuring a seamless and efficient browsing experience. Given the presence of four sub-brands, it was crucial to ensure that the website was navigable and clutter-free. We recommended utilizing category pages to create several branded homepages within a single site, resulting in a comprehensive and responsive platform that facilitates smooth transitions between products and brands.
**The Coalition Advantage**
At Coalition Technologies, we strive to exceed client expectations, whether by delivering innovative solutions or by supporting specific visions. We take pride in our exceptional communication with clients and are committed to providing the professional skills and experience needed to create an online presence that propels business growth.
**Contact Us Today**
In today’s digital landscape, the right online presence is more critical than ever. Our team of experts is ready to offer a free consultation to help you plan your next steps. We continue to push the boundaries of web development and design and are excited to assist your company in achieving success. Reach out to us at 310.905.8646 or submit a message through our online inquiry form.
