Are you prepared to amplify your Shopify store’s reach by leveraging Instagram’s marketplace? Shopify’s seamless integration empowers you to tap into a vast customer base and drive sales growth. As a hub for both small and large enterprises, Instagram enables targeted engagement and product promotion. With over 500 million daily active users and a billion monthly users, Instagram presents a fertile ground for expanding your business, enhancing customer interaction, and boosting your revenue.
To thrive in the dynamic digital landscape, staying abreast of emerging trends is paramount. Instagram’s ceaseless micro-interactions offer a strategic platform to introduce your brand to potential customers and facilitate sales. With 24% of users accessing the app multiple times daily, every interaction presents an opportunity to convert a sale.
Historically, lead capture and conversion could take months or even years. Now, by selling on Instagram in conjunction with Shopify, a swift swipe and click can transform a lead into a sale in mere seconds. The organic sharing of customers further amplifies both sales and brand visibility.
Moreover, social media advertising has become a norm, with 90% of Instagram users following at least one business and 50% expressing greater interest in a brand upon seeing it advertised on the platform.
If your followers are already engaged with your business page, ensuring seamless sales through Instagram is the logical progression. Let’s delve into the process of selling on Instagram with Shopify.
Before linking your Instagram and Shopify accounts, ensure you fulfill the following prerequisites:
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To embark on selling on Instagram with Shopify, you must have a business account. You can create a new one or convert your existing personal account to a professional one to maintain your following and content. Here’s how to convert your account:
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To sell on Instagram, you must connect the Facebook sales channel on Shopify. Here’s the procedure:
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To sell through Instagram with Shopify, link your Facebook shop to your Instagram account and add your product catalog. Once approved, activate the Instagram sales channel in Shopify. Here’s how to add your product catalog:
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After Instagram’s approval, activate your Instagram sales channel in Shopify. Set up Instagram Checkout for instant purchases within the platform. Create high-quality posts and tag your products for immediate purchase options. Enhance older posts by tagging products as well.
Our team, as a Shopify and Shopify Plus Partner, has collaborated with numerous businesses, achieving remarkable results. Explore our Shopify case studies for insights into our successes.
Embark on the social commerce journey with Coalition Technologies, maximizing your sales potential and joining a winning team. Stay updated with our blog for more valuable content and connect with our experts today to elevate your business.
